A modern advertising platform for publishers and advertisers — real-time reporting, layered invalid-traffic defense, Stripe-native billing, and Connect payouts. No spreadsheet glue, no reconciliation drift.
From the first impression to the final payout, Hatty AI is one workspace where reporting, defense, billing, and payouts share the same source of truth.
Impressions, clicks, CPM, CTR, and revenue update as they happen. Pivot by client, campaign, site, position, or country.
IAB-aligned in-view measurement on every impression — measure what was actually seen, not just served.
Three layers: edge botfilter, HMAC-signed verification, and third-party signal scoring. Bad traffic doesn't reach billing.
Subscriptions, invoicing, dunning, withholding, and Connect payouts run on the Stripe rails you already trust. No double-entry, no reconciliation drift.
SAML 2.0 single sign-on plus a per-user activity log that survives every session and reload.
Median sub-25ms response, with HMAC-signed click and viewability beacons that are safe under replay.
Whether you're selling inventory, buying it, or running it as a service for clients, the workflows are tuned for what you actually do all day.
Upload creatives, pick positions, target by site or country, and watch delivery in real time.
Verify your domain, drop the ad tag, and Hatty AI handles fill, IVT, and payout — you keep all the analytics.
Multi-tenant workspaces, role-based access, and a per-client audit log — keep separation without losing oversight.
Every ad request passes through the same hardened pipeline: edge filter, signed beacon, third-party scoring, then Stripe-backed reconciliation.
Each step is independently observable, so when something looks off you can pinpoint the exact stage instead of staring at a black box.
Most ad-server installs are a 2010 PHP relic stitched to a 2017 reporting layer. Hatty AI is the opposite.
| Feature | Legacy ad server | Hatty AI |
|---|---|---|
| Real-time reportingUpdated as impressions land, not nightly batches. | ||
| Layered IVT defenseEdge filter + signed beacons + third-party signals. | Single-vendor add-on | |
| Stripe-native billingSubscriptions, invoicing, dunning out of the box. | ||
| SAML SSO + audit logEnterprise sign-in and full per-user activity history. | SSO at enterprise tier only | |
| Connect payoutsStripe Connect for publishers, withholding and 1099 baked in. | ||
| PHP 8.4 strict typesHardened from the request path up — not retrofitted. |
Sign in to your existing workspace, or talk to us about onboarding for your team. Either way, you're 15 minutes from your first served impression.